Mastering the Removal of Color Casts from Real Estate Photos

submitted 3 years ago by alanlegaspi to business

Color casts are a result of an imbalance in the color white. Scientifically, the color white is a combination of several colors that when brought together in the right levels will give off the perception of the color white. Having said this, the hue of color that pops out of images called color casts are results of an imbalance along the spectrum of colors. One, or perhaps more, are shown to be more dominant in the photograph simply because there is more if it present in the frame.

There are various ways color casts can happen. They may reflect off of a vibrant color that is being photographed, it can be the result of a light source that has not been controlled, or simply the thrown-off white balance correction in the camera. One good example is the artificial lights brought in during the photo shoot. Using the home’s built-in lighting may significantly cast a hue of orange or yellow due to its yellowish emission of light particles. The artificial light brought by photographers aim to neutralize the yellowish hues in hopes to create a fair perception of color. In any case, it is important to understand that these things happen whether we like it or not and to be quite frank it is not the end of the world if this happens. It simply means that post processing must remove this imperfection.