E-commerce product videos, whether they be a ‘Product-In-Use’ video, a ‘Showcase’ video, or an ‘Unboxing’ film, have been demonstrated to help bridge the gap between online businesses and online buyers. One of the disadvantages of selling your products through an online store is that consumers are unable to physically “touch” the items before purchasing them. While picking the most appropriate things to sell on your website is important and needed, aiding your customers in envisioning themselves using your products is as important to the success of your online company.