Is Blue Sky Editing Effective in Real Estate Images

submitted 2 years ago by alanlegaspi to business

Attracting people to a real estate property begins with a connection of the property’s exterior and its surroundings. The first point of contact will normally be the home and the landscape and sky immediately follow which provides the overall mood of the photo. Having said this, a barren lawn or a gloomy sky altogether just turns off the viewing experience for people looking at real estate listings because apart from the structure, there are no other areas of interest in the image. If this isn’t enough to convince you, more than 7 out of every 10 viewers of real estate listings tend to look further into a listing with a clear blue sky. Studies also show that bright images bring optimism in people, leading them to make decisions in a context of happiness. Imagine what the power of the weather can do and how real estate photo enhancement can change all that.