Liv Digital Bank, a subsidiary of one of the UAE's largest banks, Emirates NBD, has entered into a partnership with Ctrl Alt, a firm specializing in tokenizing real-world assets (RWA). This RWA tokenization collaboration is driven by the growing interest among millennials and Gen Z individuals in alternative investment opportunities such as private equity, private debt, real estate, and infrastructure projects.
Moreover, the early adoption of investment practices by Gen Z individuals adds to the appeal of asset tokenization. Emirates NBD has a history of leveraging blockchain technology, particularly in the realm of trade finance. The bank has previously collaborated with the Dubai Chamber of Commerce on a blockchain solution for trade finance, and it has also been involved in initiatives like UAE Trade Connect and investments in platforms like komgo, further demonstrating its commitment to innovation in the financial sector.
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