Real Estate Photo Editing Pricing: In-house Cost vs. Overseas Outsourcing Cost
In real estate business, one of the costs to market is producing enticing pictures of real estate properties. These photos play a huge part in visually communicating the property portfolio to the increasing online footprint of buyers. This means that more and more people are taking their viewing over the internet through social media or through real estate websites.
Posting a photo of the property is not as simple for the realtor as it seems. The photo needs to be top-notch in quality since it is the first point of contact for potential buyers. Since photography is not the core competency of real estate companies, they look to photographers to capture the image and pay them to make the pictures perfect. This brings me to the point of responsibility of editing of the photographer which they can choose to do themselves or outsource. Many real estate photo editing services have become so prevalent that they accept orders from anyone to enhance the photos. However, there is an argument to consider on profitability. As a photographer, the choice of doing it in-house can reduce cost while maintaining real estate photo editing pricing to maximize the profit earned. If on the other hand, the choice is to outsource it to a reputable real estate photo editing company, then there will be implications unique to this business model.
