The Difference Real Estate Image Color Correction Makes | YouTube
Colors are powerful as they may bring out several feelings within people. These feelings may be part of experiences associated with general perceptions of color making it subject to interpretation in very specific groups. However, there is an overarching approach to color perception where the spectrums are categorized into warm, aggressive, happy, sad, settling, or disruptive.
Warm and happy colors are associated with the hues of red, yellow, or a mixture of both. It can be represented by sunlight in real estate contexts. This means that real estate image color correction must always consider producing exterior photos with sunny days because overcast or rainy days emit a bluishtone which work on the opposite end of the spectrum called sadness. You would always want to associate happy feelings with potential buyers to draw them in closer to purchasing.
Reference: Photo and Video Edits | The Difference Real Estate Image Color Correction Makes
